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A giant of sports betting and a brand recognised around the world, Bet365 checks all the boxes for football punters. They offer in-depth coverage for a whole host of leagues in Europe and beyond, therefore it is no surprise that their Primiera Liga offering is excellent.

  • Huge range of markets
  • Boosted odds
  • Live streaming of Primiera Liga matches
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Featured Offer
Bet £10 Get £30 in Free Bets
Claim Bonus
18+. T&Cs Apply.
Payment Methods
For New Customers. Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply. 18+.

Bottom line:

Bet365 offer a great range of markets for Portugal’s top division along with Live Streaming.

Why we like Bet365

Bet365 offer excellent in-play betting for the Primiera Liga complimented by a great live streaming service. The bookie has a great range of betting options including outrights, pre-match, in-play, prop markets and accas.

What Bet365 offers you

  • Great range and depth of markets: As always bet365 give plenty of betting options to punters. A range of specials and prop markets are available for the Primeira Liga
  • Boosted odds: The bookie offer the chance to boost your odds and increase your profits on selected Primiera Liga matches.
  • Great bet builder: Bet365’s comprehensive bet builder is available for your Primiera Liga picks.
  • Live streaming: Bet365 allows you to follow the action with an excellent live streaming service
  • Excellent in-play: If live betting in the Portuguese top flight is on your agenda then you have access to a high quality in-play betting system on the market at Bet365.


A quality online bookie with a superb website/app, 10bet brings some unique features for punters to consider.

  • Fantastic app and website
  • Lots of Primeira Liga markets available
  • Unique VIP programme
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Featured Offer
50% of a deposit up to £50
Claim Bonus
18+. T&Cs Apply.
Payment Methods
18+. New bettors get 50% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded; See full terms;

Bottom line:

10bet have an industry leading website and app and few bookies can match their range of Primeira Liga markets. They are clearly one of the best Primiera Liga betting sites in the UK.

Why we like 10bet

If wagering on the Primiera Liga’s weekend fixtures or looking over the outright markets, 10bet has a huge amount of betting options. Their award winning website and app make this a user friendly and enjoyable experience for punters, making it easy to bet on Portugal’s top division at home or on the move. The Ten Club is something a bit different from what other UK bookies offer, and is certainly worth looking at.

What 10bet offers you

  • Award winning app and website: 10bet’s website and app make for a smooth and enjoyable betting experience.
  • Great range of markets: Punters are never short of choice. There are a huge amount of betting options available for European football at 10bet in terms of outrights, pre-match betting and live betting. Primeira Liga punters can enjoy a whole host of specials and props.
  • Lucrative accumulator bonus: Bonuses of up to £5000 are possible on accumulators at 10bet. This is only applicable to pre-match accas of 3+ selections.
  • Free bets: You can locate lots of free bets offers at 10bet.
  • Ten Club: 10bet goes the extra mile with its VIP scheme. Join the Ten Club for a private WhatsApp service, custom offers and much more.


SpreadEx is a financial trading, spread betting and fixed-odds platform which has become one of the top  online betting sites in the UK for European football. It provides a quality service for the Primiera Liga.

  • Loads of stats available
  • Flexibility with spread betting
  • Competitive odds on Primeira Liga
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Featured Offer
Bet £25, Get £50 in Bet Bonuses
Claim Bonus
18+. T&Cs Apply.
Payment Methods
Place a £25 fixed odds single bet at min. odds of 1/2 and get 5 x £5 free fixed odds single bets, as well as 2 x £5 free totals goals bets, 2 x £5 winning favourite bets, and 50 free spins on Starburst. Free bets applied to account on consecutive days. 18+ T&Cs apply.

Bottom line:

There is an abundance of statistics for bettors available on SpreadEx. They have a great range of markets and the option to try spread betting.

Why we like SpreadEx

Punters can switch between fixed odds betting and spread betting. The stats centre allows you to research before betting on Primiera Liga matches.

What SpreadEx offers you

  • Loads of info and stats: Open the Stats Centre to find head-to-head records, recent form and player statistics. It can be a useful way to inform your betting decisions when wagering on the Portuguese top flight.
  • Betting versatility: You can seamlessly flip from fixed odds to spread betting and back again at SpreadEx.
  • Competitive Odds: SpreadEx’s prices compare well with other bookies for the Primiera Liga.
  • Bonus for referrals: Refer a friend to SpreadEx and you could receive a free bet of £100.
  • Quick to move between matches: Once on a match page, you can use the sliding bar at the top to quickly move to other fixtures.


Founded back in 1926, Coral has transformed from a successful high-street bookmaker to become a top Primeira Liga online betting site.

  • Loads of football specials
  • Quality Primeira Liga odds
  • Cash out available on many Primeira Liga wagers
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Featured Offer
Bet £5 Get £20 in Free Bets
Claim Bonus
18+. T&Cs Apply.
Payment Methods
18+ New UK+IRE Customers. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. for Horse Racing valid for 7 days. Restrictions + T&Cs apply

Bottom line:

You are never short of betting options at Coral thanks to their consistent supply of specials. They also boast great Primeira Liga odds and are among the best Primeira Liga betting sites in the UK.

Why we like Coral

Find all sorts of football specials at Coral including enhanced accumulators. The 2Up payout allows you to relax if your team takes a comfortable lead. You can find some unique wagers in the #YourCall section. Thay offer attractive and competitive odds for Portugal’s top division.

What Coral offers you

  • Loads of specials: Coral have a range of specials available including enhanced accas and  any three to win with BTTS and much more.
  • Odds Boosters: Find enhanced trebles and other wagers under the Odds Booster title on Coral’s football page.
  • Competitive odds: Coral have excellent Primeira Liga odds. For two fixtures Coral’s payout margin was 94.7% which compares very well with other UK betting sites
  • 2Up payout: Your wager will be paid out if the team you backed takes a two-goal lead.
  • #YourCall: Some unique combinations will be provided through #YourCall. You can wade through bets others have put together or make something for yourself.


A new face on the British sports betting scene, BetUK was founded as recently as 2020.

  • Best Odds for EPL
  • Best Odds for UCL
  • Accessible football betting tips
  • Acca Club
  • Win probability for Eredivisie matches
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Featured Offer
Bet £10 and get £30 in Free Bets
Claim Bonus
18+. T&Cs Apply.
Payment Methods
T&Cs apply. New customers only, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, (singles + Upwards)(min odds 4/5 or 1.8), 1 x £10 Free Bet Builder (min odds 3/1 or 4.0) and 1 x £10 Football (min odds 4/5 or 1.8). Stake not returned. 7 day expiry. Opt-in required. 18+

Bottom line:

See what the experts think at BetUK with their easy-to-access betting tips. If you are into accumulators then you can take advantage of their Acca Club.

Why we like BetUK

One click on the left-hand column will take you to BetUK’s expert betting tips page. Their Acca Club is a route to rewards if you frequently back accumulators. Their stats package is also impressive.

What BetUK offers you

  • Primeira Liga tips: Head to BetUK’s expert tips section to read up on the latest football betting predictions. You can quickly get to the page from their Eredivisie odds.
  • Acca Club: You can land some profit boosts and free bets through the BetUK Acca Club.
  • Win probability: BetUK provides a comprehensive statistics console on each match page. The win probability graphic is especially interesting.
  • Reliable in-play system: They might be new, but BetUK have developed a great in-play betting interface. They provide plenty of markets and the pages are quick to load.

Check out the best betting sites in the UK  and the best football bookies with

How our experts choose the best sites to bet on the Primeira Liga 

Primeira Liga betting is offered by most Primeira Liga betting sites in the UK, with many offering attractive sign-up bonuses to attract new customers to bet with them. You need to look thoroughly at everything each site has to offer. The best Primeira Liga betting sites selected by all excel in a range of areas.

Chris Sampson: In my opinion, the leading Primeira Liga online betting sites will offer competitive odds and a range of betting options. Offers providing either free bets, money back or enhanced prices are important too.  Anywhere which allows punters to live stream matches gets some bonus points, as it makes it that much easier for bettors to follow the league. 

Compare the best Primeira Liga betting sites of 2024

All bookmakers have their strengths and weaknesses. Each punter will have different priorities when selecting their bookie, so it’s helpful to compare the leading contenders. Here’s a quick comparison table of the best Primeira Liga betting sites in 2024: 

Site RatingBest ForFull Review
Bet3654.6/5Live StreamingReview
10bet4.5/5High quality appReview
SpreadEx4.5/5Spread bettingReview
Coral4.5/5High oddsReview
BetUK4.4/5Accumulator BettingReview

How to choose the best site for you

While have done a lot of ground work to identify the best Primeira Liga betting sites, it is still worthwhile for you to look around for yourself before making a final decision. Choosing a bookmaker is a personal decision, and there are elements of this process which are subjective. To get you started, here are seven important factors to consider:

  1. Licences are vital: Safety is of utmost importance when betting online. You need your financial information to be secure and the only way to be confident of this is by wagering on a licensed betting site.
  2. Compare welcome offers: The right welcome offer is a great way to get the ball rolling with a bookmaker. Check the terms to be sure their offer is appropriate for your betting habits.
  3. Look through Primeira Liga odds: Quantity and quality of odds are important when betting on the Primeira Liga. See how accessible their odds are on the website and app.
  4. Research payment methods: Find out if your preferred payment method is available. It is also important to see if there are any hidden fees. You want deposits and withdrawals to be processed quickly, too. 
  5. Read reviews: The reputation of a bookmaker can tell you a lot about what it is like to be a regular punter. Use search engines to find some recent reviews from fellow punters. 
  6. Download the app: The mobile betting experience is an enormous part of a bookmaker’s offering in the 2020s. Download the app on your preferred device for a trial run.
  7. Sign up process: If you have settled on a preferred bookie, take the time to go through their registration and verification process. How this goes could be a good indication of whether this is the right site for you. 

Betting on the Primiera Liga explained

The top division of Portuguese football has now become much more accessible to British football fans and sports bettors. Primeira Liga wagers are a big part of football betting and the best Primiera Liga betting sites offer in-play betting options, with several offering live streaming.


Primiera Liga odds are available year-round at the best Primiera Liga betting sites in the UK. Some bookies will put match odds up several weeks in advance. Outright markets are live for the following season soon after the last one ends. 


Making Primiera Liga picks is similar to other football predictions. Form, injuries and head-to-head records are all important when trying to select your wagers. Keeping up to date with news from around the league is important, and it can be helpful to familiarise yourself with betting trends. 

Types of Primeira Liga bets

The types of Primiera Liga bets available will depend slightly on which bookmaker you are using. For the most part, however, bookies will provide the same La Liga markets for you to analyse.


Probably the most popular bet for Primiera Liga punters is betting on the match winner. These odds will be located at the top of the game page. Some bookmakers have early payout promotions if your pick takes a commanding lead.

Total goals

Bookmakers allocate a line for the total number of goals in a match. Usually, this is 2.5 for La Liga fixtures. You then wager on the over or under. For instance, if you bet on under 2.5 goals, you need there to be a total of zero, one or two goals in the match for your bet to be marked as a winner. 

Player props

Player props are wide-ranging. Goal scorer markets are the most common, but the best La Liga betting sites in the UK will also allow you to wager on passes, cards, shots and much more.


Outright betting on La Liga covers the eventual champion, European qualification, top goal scorer, relegation and several other markets. 

La Liga betting strategies

You should dedicate a few hours to work on your Primeira Liga betting strategy. It is then worth trialling it out before making some adjustments. It is vital to research form and injury news, plus learning about player and team statistics can be very helpful when making your betting decisions. 

Get to know more about Primeira Liga to bet smarter

The Primeira Liga  is the top level of the Portuguese football league system. Organised by the Liga Portugal, it is contested by 18 teams since the 2014–15 season, with the three lowest placed teams relegated to the Liga Portugal 2 and replaced by the top-three non-reserve teams from this division.

Founded in 1934 as Campeonato da Liga da Primeira Divisão, it was then named Campeonato Nacional da Primeira Divisão from 1938 until 1999. It then took on its current name. Over 70 teams have competed in the Primeira Liga, but only five have been crowned champions. Among them, the “Big Three” teams – Benfica (37 wins), Porto (30 wins) and Sporting CP (19 wins) – have won all but two Primeira Liga titles; the other winners are Belenenses (1945–46) and Boavista (2000–01).

The Primeira Liga has increased its standing in recent years. It is now ranked sixth in UEFA’s national league ranking.

Primeira Liga Recent Winners

  • 2022/23 Benfica
  • 2021/22 – Porto
  • 2020/21 – Sporting CP
  • 2019/20 – Porto
  • 2018/19 – Benfica
  • 2017/18 – Porto
  • 2016/17 – Benfica
  • 2015/16 – Benfica
  • 2014/15 – Benfica

Who is the favourite to win the Primeira Liga in 2023/24?

FC Porto are favourites to win the Primeria Liga in 2023/24, ahead of Benfica and Sporting Lisbon.

Who is competing in the Primeira Liga in 2023/24?

The following teams play in Primeira Liga 2023/24:

  • Arouca
  • Benfica
  • Boavista
  • Braga
  • Casa Pia
  • Chaves
  • Estoril
  • Estrela da Amadora
  • Famalicão
  • Farense
  • Gil Vicente
  • Moreirense
  • Portimonense
  • Postage
  • Rio Ave
  • Sporting Lisbon
  • Vitória de Guimarães
  • Vizela

Champions: Benfica

Newly Promoted: Moreirense, Farense and Estrela da Amadora

What are the key dates to keep in mind?

11th August 2023 – Season starts

19th May 2024 – Season ends 

Check out the best betting sites in the UK  and the best football bookies with

Frequently Asked Questions

BetUK, 10bet, SpreadEx, Coral and Bet365 are the five best Primeira Liga betting sites in the UK.

All major UK sportsbooks will enable you to bet on Primeira Liga matches throughout the season.

There is no sure-fire way to predict football and win. Bettors should, however, do as much research as possible before making their wagering decisions. It can also be helpful to see what winning tipsters are backing.

Cash out is a betting term that is used in football betting. This is when you decide you want your bet — which you may have made before the game or even during play — to settle. Depending on what the live odds are at the time, and the price at which you made your bet, you could make a profit when cashing out. Sometimes, players decide to cash out even when they’re not making a profit, to cut their losses.


Chris is a former athlete and a qualified PE teacher. He is a keen football fan, watching many matches at different levels throughout the season, and enjoys following many different sports. With betting and sports sites, he has a keen eye for detail and can to highlight positives and negatives for users. His experience in sport as a performer, teacher, writer and fan allows him to see things from many different perspectives. Editorial Promise
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