What you’ll find in this Betfred Review
I put Betfred under the microscope and looked in detail at everything they have to offer, using both the desktop and the app.
Firstly, I checked the welcome bonus, terms and conditions. Then I completed the registration and verification process.
I looked into a number of different sports before focussing on specific wagers.
I checked everything was in working order by placing a few bets. Then I scrutinised the customer service section, the terms and conditions and at the information and support on safer gambling. These are the topics covered in my findings:
1. Licenses
2. Range of available sports
3. Odds’ value
4. Betting options & features
5. Bonus and offers analysis
6. Overall user experience
7. How easy is to open a new account
8. Things you need to know about their deposit methods
9. How withdrawing works
10. What do you do if you run into issues
Betfred licensing, safety and trustworthiness
Betfred has a reputation as a reliable and well-regulated bookmaker. Betfred is licensed by the Government of Gibraltar and is therefore regulated by the Gibraltar Gambling Commissioner as well as the UK Gambling Commission.
The fact that Betfred are regulated by two government organisations means that Betfred must, among other things:
Behave in a manner that ensures that all gambling on the site is fair and unbiased.
Ensure that only those over the age of 18 are allowed to use the services offered.
Provide assistance to anyone with problems related to excess gambling.
The company ask for personal details and proof of identity in the registration process. They take the protection of minors very seriously, and take steps to ensure under 18s are not exposed to gambling.
Betfred’s responsible gambling section can be found under the ‘Useful Links’ tab. Here, there is an explanation on how they protect minors from the risks of gambling. They also provide a five-page ‘Safer Gambling Charter’ along with external links. The bookie has several account limits in place. Punters can set Deposit Limits and Reality Checks. They can also enforce Time-Outs and Self-Exclusions. There is also a comprehensive privacy policy.
Betfred is a well-established, well-regulated and trustworthy bookmaker. Their policies are clearly laid out on their website and their solid, reliable reputation is well earned.
Betfred complete list of licenses
Gibraltar: Gibraltar Gambling Commissioner
What makes Betfred safe
Betting sites need to deal with sensitive information, including financial and personal details, so it is essential that this information is kept secure. It is essential that betting sites are well regulated and everything that they offer is fair and legal. We set out our key points for making betting sites safe.
What makes a betting site safe
- Safety of funds
- Security of personal information
- Official Licenses
- Responsibly Gambling policy and tools
- Clear terms and conditions
- Easily accessible information on policies
All of the information regarding these policies and all terms and conditions are straightforward to find on Betfred’s website.
What makes Betfred a safe and reputable company |
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Betfred is licensed by the Government of Gibraltar and is therefore regulated by the Gibraltar Gambling Commissioner as well as the UK Gaming Commission. The fact that Betfred are regulated by two government organizations means that Betfred must, among other things: Behave in a manner that ensures that all gambling on the site is fair and unbiased. Ensure that only those over the age of 18 are allowed to use the services offered. Provide assistance to anyone with problems related to excess gambling. Betfred has a strict over 18 policy. The bookie asks for personal details to be provided in the registration form. There is also the possibility that new or existing customers will be asked to provide additional documents to prove their identity. Betfred’s responsible gambling section can be found under the ‘Useful Links’ tab. Here, there is an explanation on how they protect minors from the risks of gambling. They also provide a five-page ‘Safer Gambling Charter’ . External links are also provided if punters feel they need additional support and advice. Customers are encouraged to take responsibility for controlling their gambling habits through a self-assessment test. This helps players to evaluate whether their gambling habits are sensible and helps them to recognise if they are gambling beyond their means. The bookie has several account limits in place. Punters can set Deposit Limits and Reality Checks. They can also enforce Time-Outs and Self-Exclusions. The bookie’s Privacy Policy is available to view in the registration process. A link is also easily accessible once you’ve signed up. This policy is most comprehensive. Chris Sampson: Betfred is a safe and secure bookmaker, which promotes safe gambling. The company is well regulated, the sportsbook is legal and fair, and your safety in terms of data protection and responsible gambling is taken seriously. |
Welcome offers and Promos at Betfred. Free bet bonus at Betfred
Betfred have a generous welcome offer, which can net you £40 worth of free bets when you bet £10 on the sportsbook. A major strength of Betfred is its promotions and there are number of promos to keep existing customers interested.
New Player Bonus at Betfred
The Betfred sign-up offer is one of the best around. It gives new customers £50 in bonuses when they bet £10 on its sportsbook.
New customers must place one £10 bet on Betfred’s sports markets at evens or higher, and once the bet is settled you receive your Betfred bonuses within 48 hours. These can be used on a variety of markets on the Betfred website.
As ever, promotions are subject to change, so be sure to check the term and conditions. Overall, this is a great introductory offer.
Betfred Promo Code
WELCOME50
Betfred Deposit Bonus
There is no deposit bonus available on the sportsbook at Betfred.
Betfred´s Free Bet Bonus
Betfred will run promos where you can be rewarded with free bets. For example in selected horse races they offer the “Free Bet if 2nd” promotion. Place a win or each way single on any of the nominated races on the specified day, and if your selection finishes second, Betfred will give you your win stake back as a free bet up to £10.
Enhanced Odds at Betfred
Betfred have a daily price boost section where they offer enhanced odds on specific events and specific bets. Meaning that you can get a greater payout if your wager comes off.
Acca Insurance
Acca Insurance is great for all those punters who like to put together a big accumulator bet and Betfred offers such a service on matches from selected football leagues.
Just place an acca with five legs or more and if one leg lets you down then you’ll be refunded your stake up to £10 back in cash. You do not have to opt-in to Betfred’s Acca Insurance as it will automatically be applied to all accumulator bets that hit the criteria. All five legs have to be at odds of 1/2 or greater and must be placed pre-match.
This feature is available on following seven markets, Match Result, Both Teams to Score, Match Result & Both Teams to Score, Half-Time/Full-Time, Total Goals Over/Under, Match Result and Total Goals Over/Under, Correct Score. This is available for 31 leagues and competitions.
Betfred Risk-Free Bet Bonus
While Betfred offer a number of promotions with free-bets, they are not currently running any promos with risk-free bets on the sportsbook.
Betfred´s Double Delight and Hat-Trick Heaven
Betfred’s football promotions include pre-match and in-play Double Delight and Hat-Trick Heaven. Place a first goal scorer bet with Betfred on selected football matches including the Premier League and if your player scores a second goal, they’ll double your first scorer price, if he gets a hat-trick, they’ll treble the odds. As ever, we recommend that you study the terms and conditions.
Betfred’s Best Odds Guaranteed
There are also regular attractive promotions in Horse Racing. Betfred are offering all punters betting a Horse Race in the UK & Ireland that they will get the best price available no matter when you place your bet on the day of the race (after 8AM). So if you are in a routine of placing your bet early in the day before going to work your odds will not have tumbled by the time the race starts.
For example – you check out a race the night before and your selection is 5/1 but by the morning they are 6/1 but by starters order they are 8/1 – as long as you placed your bet after 8AM on the day of the race – you get that 8/1 price. If the Starting Price of your selection is shorter than the price taken when you placed your bet, you’ll get paid at your original price. If the Starting Price of your selection is bigger than the price taken, you’ll get paid at the bigger price. Best Odds Guaranteed is also available on selected Greyhound races.
As ever with promotions, check out the terms and conditions.
Betfred Reload Bonus
As mentioned earlier, Betfred have a number of offers available for existing customers, which give you the chance to rack up bonuses and boost your odds. In addition, in selected horse races, each-way punters are given payouts on extra places.
Betfred VIP Programme
At the time of writing Betfred do not offer a VIP programme on the sportsbook.
An enticing welcome offer and regular promotions at Betfred |
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Chris Sampson: Betfred have a generous welcome offer for new customers, which is very much in line with its competitors. They run a number of promotions, which is one of their main strengths. They offer various markets on specials and their Esports coverage is developing. A VIP programme could improve things. |
Sports you can bet on at Betfred
Betfred offer 30 sports and mainly focuses on traditional favourites, such as football, horse racing, rugby league and basketball, but also cover more niche sports such as badminton and handball, as well as TV specials, politics and Esports. Betfred often focus on major events.
Sports Betting Markets at Betfred, depth and quality |
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Betfred have a good range of sports and markets. It offers 30 sports, which is a good range, but is not as extensive as some of its competitors. Betfred focuses on traditional favourites such as football, horse racing, rugby league and basketball. Football is especially well covered. Betfred gives you the opportunity to bet on all major and the majority of minor world leagues and competitions, making it one of the best football betting sites in the UK. Most Betfred promotions are focused on football, with unique offerings such as Goals Galore, Double Delight and Hat-trick Heaven. Betfred also offer a great deal of Horse racing coverage and promotions. You’ll find an extensive range of UK and Irish meetings covered. You can bet on international races in a number of countries including France, South Africa and Australia. Betfred also provides excellent markets in Rugby League, where it sponsors the Super League. Betfred will be a familiar name to sports fans as it flexes its corporate muscles. Apart from its sponsorship deals in rugby league, the bookmaker has sponsored the World Snooker Championship, the World Matchplay Darts and the British Masters golf in recent years. Expect to see a number of promotions specific to these events on the Betfred site. Betfred has made a great deal of progress with Esports in recent times. The bookmaker now has a range of games and tournaments. Betfred allows you to bet on a wide range of esports tournaments ranging from League of Legends World Championships to The International. Unfortunately, at the time of writing, Betfred does not provide live betting or live streaming for Esports. The bookmaker also covers specials such as TV shows and Politics. Betfred excels in terms of promotions, but in terms of the number of separate odds offered, it sometimes falls behind other UK sportsbooks. For example, on a typical Premier League game some operators can offer upwards of 200 separate betting odds as different prop markets, such as first goal scorer, number of yellow cards etc. Betfred, in general, offer fewer and that’s something it can look to develop as it moves forward. Chris Sampson: Betfred have an extensive sportsbook with fair odds. They are right up with the best for football and rugby league and are developing elsewhere. Their coverage of Esports is developing. |
Betfred odds offers
As mentioned earlier Betfred have a good range of sports and markets. However, as with any sportsbook, the most important factor is the quality of odds offered. Betfred’s sportsbook consistently offer fair and competitive odds. Looking at a number of sports and individual bets we can see that while Betfred’s odds are not right up there with the most attractive available they are undoubtedly fair and, overall are good value. Odds can be displayed as fractions, decimals or American.
I looked at three football matches, from the Premier League and the Championship in England, and from Serie A in Italy. Their payout margins averaged at 92.6%. For the same three matches Betway offered 94% and bet365 94.2%.
For Rugby Union I looked at the second round of fixtures in the 2023 Six Nations Championship. Betfred compared well with other top bookmakers with their payout margin of 93% across the three fixtures.
For horse racing I selected the 19:45 at Chelmsford City on a Friday evening meeting. In a seven horse race, Betfred’s payout margin was 85.3%.
Betfred odds: fair, consistent and competitive |
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Chris Sampson: Consistent, competitive and fair odds across a range of sports. They rarely offer any markets which are unattractive to punters. |
Betfred betting options and features
Betfred offer a good range of markets, options and features to enhance your betting experience. Many types of bets are available, including Ante-Post betting, Accumulators, Multiples, Each-Way bets, Outright winner bets Match Betting and In-Play betting.
Cash out
You can take full control of your bets with Betfred’s Cash Out and Partial Cash Out features. Secure your winnings on single and multiple bets before your bet has settled by heading to the ‘Cash Out’ tab on the right-hand side of the page.
Variety of markets
Betfred have a good range of sports and markets. The bookie is developing the depth of its markets, such as player props, and its depth in terms of the variety offered in less mainstream sports.
Bet builder
Betfred’s Bet Builder is in the form of #PickYourPunt, a feature that combines bet building with bet customisation. Customers can “build” their own bets, combining a range of markets to create their own unique wager. Alternatively, you can bet on Pick Your Punt markets already available on the site. This combines a number of selections at different odds and then gives one price that you can back ahead of the event. For example for Crystal Palace v Manchester United in the Premier League, we combined the match result, both teams to score and a player to be yellow carded. For Manchester United to win, both teams to score and Cheick Doucoure to receive a yellow card we were offered 17/2.
It’s only available on selected matches, across various sports, and can be found under the #PickYourPunt tab. If you can’t find what you’re looking for, tweet Betfred with the hashtag #PickYourPunt to get your bet priced.
Generally, this feature is focused on football. There are opportunities, though, to use Pick Your Punt on cricket Rugby League and tennis, among others.
In-play
Live betting and streaming are often important features that bettors look for in an online sportsbook. Betfred’s live-betting service competes extremely well with what is available on the market. Under its in-play umbrella, you will find a huge range of sports, including the following:
- Football
- Cricket
- Snooker
- Basketball
- Rugby
- Tennis
- American football
- Golf
- Baseball
To find out which events are taking place right now, head to the In-play tab on the Betfred site.
Live streaming
Live streaming isn’t a necessity for an enjoyable betting experience, but it is a good option to have, particularly if you don’t have access to other broadcast outlets.
There are a number of rules that apply to Betfred’s live-streaming service. These can vary, depending on which event you want to watch. In general, live streams can only be accessed if you have placed a bet on that particular event. There are occasions, though, when a funded account is all that’s required to unlock the stream.
Esports
Betfred has made a great deal of progress with Esports in recent times. The bookmaker now has a range of games and tournaments. Betfred allows you to bet on a wide range of esports tournaments ranging from League of Legends World Championships to The International.
Specials
As well as sports Betfred offers an extensive range of specials linked to TV and Politics. Markets are dependent on current affairs and TV scheduling. The bookmaker covers politics in both the UK and the US. Markets for awards such as the Oscars, the Grammy’s and BBC Sports Personality of the year are available, along with popular TV shows like Strictly. The bookie will also prepare markets for Royal births and for significant events in the world of entertainment and cinema, such as the next James Bond.
Accumulators
Betfred offer accumulators, one bet with four or more selections from different events. For example, Four-fold accumulator = accumulator with four selections, Five-fold accumulator = accumulator with five selections, and so on. All selections must win in order for you to get a return. The returns from each selection are reinvested on successive selections.
Betfred Blog
The bookie has an excellent blog, where you can find articles, sports news and betting tips. Different types of bets are also explained for beginners.
Excellent range of bets and features at Betfred |
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Chris Sampson: Betfred have an extensive sportsbook with a variety of markets and types of bets available. They are right up with the best for football and rugby league and are developing elsewhere. They offer in-play betting, live streaming and have an excellent blog. |
How easy do I find to use Betfred’s site?
Firstly, I looked at how to register an account, along with the welcome bonus, terms and conditions. I then went through the registration and verification process before shifting my focus to the range of sports available. I looked into a selection of sports, and different leagues and betting markets within them before looking at specific bets. For this I focussed on football, rugby union and horse racing.
I placed a couple of bets to check everything ran smoothly and then investigated the customer service section, the terms and conditions and at the information and support on safer gambling. I did this research using both the desktop and the app.
DESKTOP VERSION | 👍 |
MOBILE ON THE WEB | 👍 |
MOBILE APPS | 👍 |
Desktop
The Betfred desktop website is user friendly and allows easy access to all the different features available on the site. The #PickYourPunt bet builder is easy to use and the in-play section and live streaming are easily accessible.
Mobile App
Betfred provide a very good service on mobile devices. The app is quick, responsive and offers easy access to promotions, different sports markets, and all that the site has to offer.
User friendly experience on the website and the app at Betfred |
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Chris Sampson: Betfred provide a user-friendly experience on their website and on mobile devices, via the app. |
How to register a new account with Betfred?
You can register a new account with Betfred in a matter of minutes.
- Go to the Betfred website and hit register
- Choose a user name and password
- Confirm that you are at least 18 years old
- Fill in your name and date of birth
- Provide contact details and a security question
- Confirm your banking address
- Confirm your preferences
- Enter your promo code
- Hit register
Documents and Information you need to share with Betfred
At Betfred customers must be able to verify their age, identity and address
You can use your photocard driving licence as proof of your age, identity and address provided it has a valid expiry date and shows your photograph and driving licence number in full.
You can use your passport as proof of your age and identity provided it has a valid expiry date and shows your photograph and passport number in full.
You can use any official utility bill or bank statement that is dated within the last 3 months as proof of your address.
ID Verification
You will need to upload a photo of one of the following:
National ID
Passport
Driver’s Licence
Address Verification
Copy of a bank statement (less than three months old).
Utility bill (less than three months old).
Driver’s licence.
A straightforward and secure sign in process at Betfred |
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Chris Sampson: A quick, simple and safe sign in and verification process. Proof of age and identity is taken very seriously. The steps are easy to follow, documents are easy to upload and you can easily access your welcome bonus. |
How reliable are Betfred’s Payment Methods?
Betfred have a number of options available for deposit and withdrawal. Debit cards have a minimum deposit of £5, with most other methods being £10. Deposit time is generally instant, with the exception of bank transfers. After the merger between Betfred and Paddy Power, customers can also deposit in Paddy Power betting shops.
Payment Method | Min Deposit | Max Withdrawal | Average Deposit Time | Average Withdrawal Time |
VISA | £5 | £9999.99 | Instant | 48 hours |
Mastercard | £5 | £9999.99 | Instant | 48 hours |
Maestro | £5 | £9999.99 | Instant | 48 hours |
Neteller | £5.50 | £4000 | Instant | 48 hours |
Skrill | £5 | £6500 | Instant | 48 hours |
Paysafecard | £5.50 | – | Instant | – |
Paypal | £5.50 | £5000 | Instant | 48 hours |
Bank Transfer | £5 | No limit | 2-3 working days | 48 hours |
For bank transfers you have one free transfer per 28 days. If you want to withdraw more often, fees apply. Betfred will charge you £25 for an urgent transfer, or £12 for a standard transaction.
Betfred deposits and withdrawals are safe, fair and easy to use. |
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Chris Sampson: Betfred have an effective, fair and user-friendly system in place for deposits and withdrawals. |
Cryptocurrency available at Betfred
At the time of writing, no crypto payments are available at Betfred.
Time to collect your winnings. Here’s how to withdraw your money from Betfred
Step by step guide on how to withdraw from Betfred
- When you are ready to make a withdrawal, clicking on the My Account button
- Go to the withdrawal page
- Use the drop down menu to select your withdrawal method
- Enter the amount and confirm
Other important information when withdrawing at Betfred
You have one free transfer per 28 days. If you want to withdraw more often, fees apply. Betfred will charge you £25 for an urgent transfer, or £12 for a standard transaction. Betfred also requires you to withdraw money with the same method you deposited with.
Sound and secure withdrawals at Betfred |
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Chris Sampson: Safe, fair and speedy system for withdrawals. |
Is Betfred’s Customer Support actually helpful?
Betfred’s customer support is available through a number of mediums. They boast an extensive help section, with many FAQs. There is also a 24/7 live chat feature, and you can tweet any queries to @Betfred. Opening hours for the phone line and social media outlets are between 8am and 8pm. The there is also a customer support email.
Contact: | Average Answer Time | |
[email protected] | Within one working day | |
phone | UK: 08000287747 8AM until 8PMOutside UK: +4419258782698AM until 8PM | 5 minutes |
Live Chat | Available on the App/Website 24/7 | Immediate response but automated message. 5 minutes to be put through to an advisor. |
@Betfred 8AM until 8PM | 5-10 minutes | |
@Betfred 8AM until 8PM | 5-10 minutes |
Excellent customer service at Betfred |
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Chris Sampson: Betfred’s customer support is excellent. The help section is very useful and is fully stocked with a range of FAQ, with links to information on many different areas and topics. The live chat gives an immediate response, however, this is automated and, if you need specific help from an advisor, you need to wait a little longer. However, once you are connected (within five minutes usually) the support is friendly, fast and efficient. Contact can also be made on Twitter and Facebook. There is an email address, where queries are answered promptly and a customer service phoneline, with an separate number for calling from outside the UK. |
Responsible Gambling
Betfred take responsible gambling seriously. They provide information on this via the safer gambling tab on the left of the page. The also include a section on this in their blog.
They provide a self-assessment test which can help you reflect on the nature of your gambling. There are options to take time out, self-exclusions and website blocking software available.
At the forefront of Betfred’s safer gambling section is ensuring that minors are protected. There is plenty of information given, which explains the importance of age verification, plus links to support services for young people who have a problem with gambling.
Betfred promotes safer gambling |
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Chris Sampson: Betfred takes responsible gambling seriously and has a number of features and strategies in place to support customers. They are especially concerned with ensuring minors are not exposed to gambling. |
Awards and Recognitions
Betfred is a well-regarded bookmaker. It is ranked second by the Telegraph in their list of the UK’s best football betting websites. In July 2022, Betfred won the Best Existing Customer Offer at the Better Collective Bookmaker Awards.
Betfred Awards:
Better Collective Bookmaker Awards: Best Existing Customer Offer 2022
Betfred: Great promotions, fantastic for football and rugby league, up with the UK’s best
Chris Sampson: Betfred are an excellent bookmaker, especially in their strong areas of football, rugby league and horse racing. Their real strength is promotions, especially those which are available to existing customers.
The customer support is excellent and the company are clearly constantly evolving and developing.
A VIP section would improve things, and I would like to see slightly player prop markets developed a little further along with the coverage of sports outside their specialisms. I recommend Betfred to experienced punters looking to change bookmakers and to novice bettors who are just embarking on their sports betting journey.
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