
1. bet365
Contested every four years, the European Championships brings together the best countries in the continent for a festival of football. Featuring world stars and some historic rivalries, the Euros is one of the biggest international sporting tournaments. Whether going in-depth with the qualifiers or making your pick to lift the trophy, it’s handy to know about the best UEFA Euro betting sites.
Bet £10, get £10 in free bets
18+ New Customers only. Max Win £10 Free Bet. Qualifying bets at odds 1/1 or greater. Paid as bonus token. Min 4/5 odds required. Skrill, Neteller, Paypal not eligible. BeGambleAware.org. T&Cs apply.
Bet £10 & get £30 in Free Bets
New customers, Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 free bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder and 1 x £10 Football. Stake not returned. T&C’s Apply.
Bet £5 Get £20 in Free Bets
18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 4x £5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.
Bet £15 Get £10
New Customers Only. Qualifying bets must be placed at odds of 1/1 or greater. Max One £10 Free bet! 1/1 or Greater Paid as Bonus token with min. 4/5 odds req. Skrill, Neteller & Paypal not eligible. T&C Apply. 18+
1. bet365
2. Unibet
New customers only. 18+, BeGambleAware.org. Min deposit £10. Money back as bonus. Wagering requirements: Sportsbook 3x at min. odds of 1.40 (2/5), Casino 50x. Only one bonus can be used at a time, Sportsbook bonus must be wagered before using the Casino, unless the bonus has been forfeited. Bonus will expire after 7 days of opt-in. Full T&Cs apply.
4. Betway
*New UK customers only. Min Deposit: £5. Maximum Free Bet: £30. First bet on a Football multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. Debit card deposits only. This is offer is valid for 7 days from your new account being registered. 18+
7. 10bet
18+. New bettors get 50% of deposit up to £50; Once per household; Min deposit £15 (no Skrill/Neteller); Wager a total of 8 times deposit + bonus, with max qualifying bet stake equal to your initial bonus amount; Bonus expires after 60 days; Min odds of 4/5 on singles, or 2/5 per leg for acca; Some bet types excluded; See full terms;
8. Sporting Index
New clients only. Place five Spread bets of £25+ on select pre-match markets Receive 100% cashback on net losses upon settlement of fifth qualifying bet All qualifying bets must be placed and settled within 14 days of joining Fully, partially or reverse closed bets will not qualify Maximum cashback amount is £250 Account opening subject to suitability checks Spread betting involves risk. Losses can exceed deposits. 18+. T&C Apply.
Founded on the back of a bet on England to win the 1966 World Cup, it is only fitting that Betfred sits as one of the best UEFA Euro betting sites in the UK.
Bottom line:
Betfred is ahead of the pack with its goal scorer promotions, which can be particularly valuable during one-sided qualifying fixtures.
Why we like Betfred:
Double Delight and Hat-Trick Heaven provide the potential for some hefty returns if you make the right pick. Customise your wager with their popular #PickYourPunt fixture or check out what others have put together. Daily Price Boosts are given a dedicated page, which will be packed during the Euros.
Pros | Cons |
Goal scorer promos #PickYourPunt Daily Price Boosts | Dated website design In-play can be slow |
What Betfred offers you
Stoke-based bookmaker Bet365 is one of the most well-known names in sports betting.
Bottom line:
Avoid any dramatic comebacks ruining your wager with Bet365’s early payout offer.
Why we like Bet365:
Your bet will be marked as a winner if your team takes a two-goal lead thanks to Bet365’s early payout. Their accumulator bonus can lead to some big returns, and they provide more outright markets during qualification than many of their rivals.
Pros | Cons |
Early payout Accumulator bonus Qualification outrights | Big winners often limited Website isn’t for everyone |
What Bet365 offers you
Paddy Power has a significant online presence and a knack for releasing eye-catching promos.
Bottom line:
Few bookmakers can compete with Paddy Power’s range of outright Euros markets.
Why we like Paddy Power:
Outright betting is extensive at Paddy Power. Their 2UP You Win promotion is a nice touch, and means you can relax if your team takes a seemingly comfortable lead. The Paddy Power Rewards Club is the cherry on top, confirming its place among the best UEFA Euro betting sites in 2023.
Pros | Cons |
Comprehensive range of Euros outrights 2Up You Win Rewards Club | Odds sometimes better elsewhere Customer service has had some complaints |
What Paddy Power offers you
Read the full Paddy Power Review
Unibet continues to impress punters with its slick website and huge catalogue of markets.
Bottom line:
Statistics for teams and players involved in the Euros are just a click away on the Unibet website.
Why we like Unibet:
Being able to research your wager from the Unibet website helps with the process of deciding on a bet. Odds are boosted for Euros matches during qualifying and the main tournament. New customers are welcomed by one of the best sign-up promos on the market.
Pros | Cons |
Accessible Euros stats Odds boosts on Euros matches Strong sign-up offer | No loyalty program Fewer promos than some competitors |
What Unibet offers you
Founded as recently as 2020, BetUK has quickly become recognised among the best UEFA Euro betting sites in the UK.
Bottom line:
Bet UK’s Acca Club is a great option if you are going to be placing accumulators on Euros fixtures.
Why we like BetUK:
Earn profit boosts and free bets through the Acca Club. Specials markets are easy to locate on the left of the website, which is loaded with wagers to ponder during the Euros. Their in-play betting is reliable, and quickly updates while the action is taking place.
Pros | Cons |
Acca Club Dedicated page for special markets Informative in-play console | Menus aren’t the easiest to navigate No live streaming |
What BetUK offers you
Bettors will prioritise different things even when it comes down to the best UEFA Euro betting sites. Some will want promotions. Others will be keen to go wherever has the highest standard odds. If accumulators are your thing, the acca promos are going to be enticing. The number of outrights available is also a factor to consider.
Sam Cox: In my opinion, the top UEFA Euro online betting sites will go all-out with their promotions during qualifying and in the build up to the tournament. I want to see team and player specials alongside free bets and boosted odds.
With the significance of the Euros, it is inevitable that bookies make a huge effort. While that gives us a lot of choice, it can also be a little overwhelming as you try to whittle down to a shortlist of the best UEFA Euro betting sites.
To get a clearer look at the leading candidates, here’s a quick comparison table:
Site Name | Betting.com Rating | Best For | Sign-up Bonus | Full Review |
Betfred | 4.1/5 | Goal scorer promos | Get £40 Bonuses With £10 Stake | Review |
Bet365 | 4.4/5 | Early payouts | Bet £10, Get £30 Free Bets | Review |
Paddy Power | 4/5 | Euros outrights | Bet £20, Get Back As Cash If Loses | Review |
Unibet | 4.6/5 | Euros research | Bet £10, Get £40 | Review |
BetUK | 4.3/5 | Acca rewards | Bet £10, Get £30 Free Bets | Review |
At Betting.com, we have researched to find the positives and negatives associated with several UEFA Euro online betting sites. Settling on a bookmaker for a major event like this is a personal choice, however, so it is important that you set aside some time to weigh up the pros and cons of each bookmaker for yourself.
To help with that process, here are seven factors to consider:
First hosted way back in 1960, the European Championships have evolved significantly since then. It has grown from a four-team tournament to include 24 different nations, and the 2020 edition (which was postponed until 2021) was held all over Europe for the first time ever.
Naturally, betting on the Euros has altered over those decades, too.
The most attention is paid to Euros odds during the chunks of qualifying matches and the summer of the tournament itself. Outright markets are available months, or even years, in advance at the best UEFA Euro betting sites, however.
Making picks for the Euros takes a lot of consideration. Knockout football is notoriously unpredictable. There are always a few upsets in qualifying, and some matchups are very lop-sided, which can make it tricky to find betting value.
The types of bets for the Euros are the same that you will see on other international football tournaments. Seasoned football bettors will already have their preferred markets.
Bookies will set a line for the total goals in a match. The most common number is 2.5. Punters will then bet on the over or under – if you bet under 2.5, your bet wins if there is zero, one or two goals in the match.
There are plenty of goal scorer markets for the Euros. These include anytime goal scorer, last goal scorer and first goal scorer. You can also back a player to score twice or to score a hat-trick at most of the best UEFA Euro betting sites.
The group winner market is available during qualifying and for the group stage of the main tournament. You can also bet on teams to finish in the top two.
The most popular of the outright markets is betting on the tournament winner. Many bookies will put these odds live soon after the final of the previous Euros.
Crafting a betting strategy for international football can be tricky. The usual factors like form, head-to-head and team news all matter, but the long gaps between fixtures can leave you with a lot of uncertainty. It is useful to look into the statistics, and potentially consider how nations have fared at major tournaments in the past.
The European Championships (often referred to as the Euros) were founded in 1958. The 16 editions of the competition have been won by 10 different nations, with Germany and Spain being the two most successful teams in Euros history, having claimed three titles apiece.
The hosts are the only nation to qualify automatically. All others go through a qualification process where teams compete in groups to decide who qualifies automatically and which teams have to go through the playoffs.
Initially, just four teams qualified for the tournament. In 1980, this became eight. In 1996, the field was doubled to 16, which stayed put until the 2012 edition, when a further eight teams were added.
Bet365 have France and England as the two favourites to win the Euros. Many bookies also put Germany at the same odds, with some making the hosts favourites at 6/1.
Defending champions Italy are as long as 13/1 at Unibet after failing to qualify for the 2022 World Cup. Behind the top three, Spain have the next shortest price, coming in at 7s with some bookies.
Germany will host Euro 2024 and the other countries listed will compete to make the finals.
23rd March 2023 – Qualifying begins
21st November 2023 – Qualifying ends
21-26th May 2024 – Qualifying playoffs
14th June 2024 – Tournament starts
29th June to 2nd July 2024 – Round of 16
5-6th July 2024 – Quarter finals
9-10th July 2024 – Semi finals
14th July 2024 – Final