Betfred
Founded on the back of a bet on England to win the 1966 World Cup, Betfred are one of the best betting sites for the Women’s World Cup.

18+. T&Cs Apply.
- Goal scorer promos
- #PickYourPunt
- Daily Price Boosts
Bottom line:
Betfred’s goal scorer promotions lead the market and they can be handy to punters in one-sided fixtures in the qualifying matches and in the group stages of the tournament.
Why we like Betfred
Double Delight and Hat-Trick Heaven provide the potential for some big returns if you make the right pick. Customise your wager with their popular #PickYourPunt fixture or check out what others have put together. Daily Price Boosts are given a dedicated page, which will feature Women’s World Cup matches.
What Betfred offers you
- Double Delight and Hat-Trick Heaven: Back the first goalscorer and see their odds doubled if they score twice. Odds will be tripled if they hit a hat-trick.
- #PickYourPunt: You can contact Betfred to design your own wager combining various markets with #PickYourPunt. Other #PickYourPunt selections can be found on game-specific pages. They will be available for many qualifying matches and for the Women’s World Cup finals.
- Daily Price Boosts: Look for the Daily Price Boosts section on the left-hand side of the website for higher odds on your Women’s World Cup games.
- Acca Insurance: Receive free bets on qualifying accumulators if you narrowly miss out.
Unibet
Unibet continues to impress punters with its slick website and huge catalogue of markets.

18+. T&Cs Apply.
- Accessible Women’s World Cup stats
- Competitive outright odds
- Odds boosts on Women’s World Cup matches
Bottom line:
Statistics for teams and players involved in the Women’s World Cup are just a click away on the Unibet website.
Why we like Unibet
Being able to research your wager from the Unibet website helps with the process of deciding on a bet. Odds can be boosted for Women’s World Cup matches during qualifying and the main tournament. New customers are welcomed by one of the best sign-up promos on the market. The bookies offers competitive outright odds, available months before the tournament.
What Unibet offers you
- Tonnes of statistics: Research and place your wagers in one place with Unibet. Pages of player and team statistics are quick to access from their website.
- Boosted Women’s World Cup odds: Plenty of odds boosts are live on Unibet during international breaks and summer tournaments.
- Excellent welcome offer: Unibet makes sure it is leading the way with its welcome offer.
- Refer A Friend bonus: Refer a friend, and you could receive £150. Certain criteria need to be met.
bet365
Stoke-on-Trent’s bet365 is one of the most well-known names in the sports betting industry.

18+. T&Cs Apply.
- Early payout
- Accumulator bonus
- Qualification outrights
Bottom line:
A top quality bookmaker who provide great coverage of football as a whole, bet365 are one of the best FIFA Women’s World Cup betting sites in the UK. They offer competitive odds and you can avoid any dramatic comebacks ruining your wager with bet365’s early payout offer.
Why we like Bet365
Your bet will be marked as a winner if your team takes a two-goal lead thanks to Bet365’s early payout. Their accumulator bonus can lead to boosted winnings.
What Bet365 offers you
- Two-goal lead pays out: Back a team to win and your wager will be paid out if they take a two-goal lead. This also applies to legs of an accumulator.
- Acca bonus: Place a pre-match accumulator and you can receive bonuses of up to 70% on your winnings.
- Qualifying outrights: Bet365 offer specials markets, group winner betting and yes/no markets on the top two.
- Bet Boost: Throughout qualification and the tournament itself, there are Bet Boosts available for Women’s World Cup games.
Betway
Founded in 2006, Betway are one of the UK’s leading betting companies. They are one of the best football betting sites around. They are currently high profile within the sport, providing sponsorship for Premier League side West Ham United. They are one of the UK’s best betting sites for the Women’s World Cup.

18+. T&Cs Apply.
- Easily accessible Women’s World Cup statistics
- Excellent website design
- Promos which can be applied to Women’s World Cup betting
Bottom line:
Betway provide superb stats, quality promos and good value odds to boost your Women’s World Cup betting experience.
Why we like Betway
Betway provide excellent information and stats in the build up to Women’s World Cup games, allowing you to make informed choices when betting. During matches statistics and other details are available to punters to aid the in-play betting process. Their odds are usually competitive and overall they are one of the best FIFA World Cup betting sites in Britain.
What Betway offers you
- Loads of info and stats: Loads of stats are available pre-match to help you with your picks, plus when betting in-play Betway provide you with all of the necessary info for making informed live bets.
- Great football bet builder: Betway has a Bet Builder, which is available for all World Cup games, enabling you to create your own bet. Punters can make multiple selections from the most popular markets (goals, cards, corners, etc.) to make one bet. The sportsbook’s #BetYourWay allows you to make bet requests via Twitter using the aforementioned hashtag. Betway will price up your desired bet, which you should be able to access under the #BetYourWay tab on the selected event.
- Free Bet Club: Opt in to Betway’s Free Bet Club and you can earn £15 in free bets each week if you meet the qualifying criteria.
- Interesting Promotions: Betway regularly offer odds boosts and plus a great free to play competition “4 to score”.
BetUK
Founded as recently as 2020, BetUK has quickly become recognised among the best Women’s World Cup betting sites in the UK.

- Best Odds for EPL
- Best Odds for UCL
18+. T&Cs Apply.
- Acca Club
- Dedicated page for special markets
- Competitive World Cup odds
Bottom line:
Bet UK’s Acca Club is a great option if you are going to be placing accumulators on Women’s World Cup fixtures.
Why we like BetUK
Earn profit boosts and free bets through the Acca Club. Specials markets are easy to locate on the left of the website, which is loaded with wagers to ponder during the Women’s World Cup. Their in-play betting is reliable, and quickly updates while the action is taking place.
What BetUK offers you
- Acca rewards: BetUK’s Acca Club can be lucrative if you regularly place accumulators. Profit boosts and free bets are available if you qualify.
- Dedicated specials page: Find enhanced accas and other bets on BetUK’s specials page.
- Solid in-play offering: BetUK’s in-play system is one of the best in the business. Odds update quickly, the page loads smoothly, and there’s plenty of information to absorb.
- Information on game pages: Team form, win probabilities and head-to-head records are available on the game-specific pages to help inform your bets.
How our experts choose the best sites to bet on FIFA Women’s World Cup
Bettors will prioritise different things even when it comes down to the best FIFA Women’s World Cup betting sites. Some will want promotions. Others will be keen to go wherever has the highest standard odds. If accumulators are your thing, the acca promos are going to be important to you. The number of outrights available is also a factor to consider.
Chris Sampson: I feel it is important for the outright odds to be out early and to be competitive. The best betting sites for the Women’s World Cup are very prompt in this respect and they also apply their usual football promos to the Women’s World Cup during the course of the tournament.
Compare the best FIFA Women’s World Cup betting sites of 2023
There are many factors to contemplate when looking for a Women’s World Cup betting site to suit you. Betting.com have produced quick comparison table to help you male the best choice:
Site Name | Betting.com Rating | Best For | Full Review |
Betfred | 4.7/5 | Goal scorer promos | Review |
Unibet | 4.6/5 | Outright betting | Review |
bet365 | 4.6/5 | Early payouts | Review |
Betway | 4.6/5 | World Cup research | Review |
BetUK | 4.5/5 | Acca rewards | Review |
How to choose the best site for you
At Betting.com, we have researched to find the positives and negatives associated with several FIFA World Cup online betting sites. Settling on a bookmaker for a major event like this is a personal choice, however, so it is important that you set aside some time to weigh up the pros and cons of each bookmaker for yourself.
To help with that process, here are seven factors to consider:
- Focus on licences: Safety is highly important when betting. Licensed bookmakers are the only place to bet and be confident in your security.
- Compare welcome offers: Welcome offers are a good way to kick-off your time with a bookmaker. Check their terms and conditions to make sure their sign-up offer is appropriate for your betting needs.
- Look at Women’s World Cup odds: First up, it is handy to see which markets are available on the Women’s World Cup. Then, it’s worth comparing their prices with other bookmakers.
- Check payment methods: All punters want deposits and withdrawals to be processed quickly and without hidden fees. See how many payment options are available.
- Research their reputation: Whether it’s scrolling through forums or searching for reviews, it’s helpful to see opinions on a bookie from other punters.
- Mobile experience: Download the bookmaker’s app to get a feel for the mobile experience. Check that the offers and features you can access on the website are available on your preferred mobile device.
- Trial registration: To really understand what it’s like to be a regular punter, you need to sign-up. First impressions matter, and the registration process can give you a clear idea of if this is the bookmaker for you.
Betting on FIFA Women’s World Cup explained
The first Women’s World Cup took place in China in 1991 and was won by the United States. The tournament has evolved significantly since then.
Under the tournament’s current format, national teams vie for 31 slots in a three-year qualification phase. The host nation’s team is automatically entered as the 32nd slot. The tournament, called the World Cup Finals, is contested at venues within the host nation(s) over roughly a month.
The eight FIFA Women’s World Cup tournaments have been won by four national teams. The United States have won four times, and are the current champions after winning it in 2019 in France. The other winners have been Germany with two titles, and Japan and Norway with one title each.
Six countries have hosted the Women’s World Cup. China and the United States have each hosted the tournament twice, while Canada, France, Germany, and Sweden have each hosted it once. Australia and New Zealand will host the competition in 2023, making it the first edition to be held in the Southern Hemisphere, the first Women’s World Cup to be hosted by two countries, and the first FIFA senior competition for either men or women to be held across two confederations.
The tournament has grown in importance and prestige, which means that bettors now have a greater choice over how they enjoy a World Cup wager.
Odds
World Cup odds are calculated on the probability of something happening. The odds of the United States winning the World Cup, for example, are significantly shorter than the odds of Zambia winning the World Cup. That’s because the probability of the United States winning the World Cup is much higher. If The United States won the World Cup after you placed a £10 bet on them to do so at 3/1, you would win £30. But if Zambia won the World Cup after you placed a £10 bet on them to do so at 500/1, you would win £5,000.
The most attention is paid to World Cup odds during the chunks of qualifying matches and the summer of the tournament itself. Outright markets are available months in advance at the best online betting sites. Obviously you can get odds on individual matches in the qualification stages in the finals.
World Cup odds for individual games can sometimes be short, especially during the group stages, so one way of increasing them is through accumulator betting.
More commonly referred to as an ‘acca’, accumulator betting is when you bet on two or more World Cup games but combine them into one bet. Because the odds are multiplied, you’ll win an enhanced amount if all the selections in your acca are correct.
Picks
Making picks for the Women’s World Cup takes a lot of thought and you must follow the action closely. Knockout football is notoriously unpredictable. There are always a few upsets in qualifying, and some matchups can appear to be very one-sided, which can make it tricky to find betting value.
Types of FIFA Women’s World Cup bets
The types of bets for the World Cup are the same that you will see on other international football tournaments. Seasoned football bettors will already have their preferred markets.
Total Goals
Bookies will set a line for the total goals in a match. The most common number is 2.5. Punters will then bet on the over or under – if you bet under 2.5, your bet wins if there is zero, one or two goals in the match.
Goal scorer markets
There are goal scorer markets available for the Women’s World Cup. These include anytime goal scorer, last goal scorer and first goal scorer. You can also back a player to score twice or to score a hat-trick at most of the best Women’s World Cup betting sites.
Group winner
The group winner market is available during qualifying and for the group stage of the main tournament. You can also bet on teams to finish in the top two.
Tournament winner
The most popular of the outright markets is betting on the tournament winner. This is available months in advance.
FIFA World Cup betting strategies
Building a betting strategy for international football can be tricky. The usual factors like form, head-to-head and team news all matter, but the long gaps between fixtures can leave you with a lot of uncertainty. It is useful to look into the statistics, and potentially consider how nations have fared at major tournaments in the past. Watch a lot of Women’s international football to understand it better and look at previous Women’s World Cups and other international tournaments such as the Women’s Euros as a guide.
Get to know more about FIFA Women’s World Cup to bet smarter
The first Women’s World Cup took place in China in 1991 and was won by the United States. The tournament has evolved significantly since then.
Under the tournament’s current format, national teams vie for 31 slots in a three-year qualification phase. The host nation’s team is automatically entered as the 32nd slot. The tournament, called the World Cup Finals, is contested at venues within the host nation(s) over roughly a month.
The eight FIFA Women’s World Cup tournaments have been won by four national teams. The United States have won four times, and are the current champions after winning it in 2019 in France. The other winners have been Germany with two titles, and Japan and Norway with one title each.
Six countries have hosted the Women’s World Cup. China and the United States have each hosted the tournament twice, while Canada, France, Germany, and Sweden have each hosted it once. Australia and New Zealand will host the competition in 2023, making it the first edition to be held in the Southern Hemisphere, the first Women’s World Cup to be hosted by two countries, and the first FIFA senior competition for either men or women to be held across two confederations.
Previous Women’s World Cup Winners
- 2019 – United States
- 2015 – United States
- 2011 – Japan
- 2007 – Germany
- 2003 – Germany
- 1999 – United States
- 1995 – Norway
- 1991 – United States
Who is the favourite to win the FIFA Women’s World Cup in 2023?
Most bookies have the United States as favourites to win the Woman’s World Cup in 2026. They are 3/1 with most bookies with England close behind, with Betway pricing them at 4/1..
Who is competing at the FIFA Women’s World Cup in 2023?
- Australia (co-hosts)
- New Zealand (co-hosts)
- China (AFC)
- Japan (AFC)
- Philippines (AFC)
- South Korea (AFC)
- Vietnam (AFC)
- Morocco (CAF)
- Nigeria (CAF)
- South Africa (CAF)
- Zambia (CAF)
- Canada (CONCACAF)
- Costa Rica (CONCACAF)
- Haiti (CONCACAF)
- Jamaica (CONCACAF)
- Panama (CONCACAF)
- United States (CONCACAF)
- Argentina (CONMEBOL)
- Brazil (CONMEBOL)
- Colombia (CONMEBOL)
- Denmark (UEFA)
- England (UEFA)
- France (UEFA)
- Germany (UEFA)
- Italy (UEFA)
- Netherlands (UEFA)
- Norway (UEFA)
- Portugal (UEFA)
- Republic of Ireland (UEFA)
- Spain (UEFA)
- Sweden (UEFA)
- Switzerland (UEFA)
What are the key dates to keep in mind?
World Cup fixtures and schedule
All times UK BST
July 20
Group A: New Zealand vs Norway (8am)
Group B: Australia vs Republic of Ireland (11am)
July 21
Group B: Nigeria vs Canada (3.30am)
Group A: Philippines vs Switzlerland (6am)
Group C: Spain vs Costa Rica (8.30am)
July 22
Group E: USA vs Vietnam (2am)
Group C: Zambia vs Japan (8am)
Group D: England vs Haiti (10.30am)
Group D: Denmark vs China (1pm)
July 23
Group G: Sweden vs South Africa (6am)
Group E: Netherlands vs Portugal (8.30am)
Group F: France vs Jamaica (11am)
July 24
Group G: Italy vs Argentina (7am)
Group H: Germany vs Morocco (9.30am)
Group F: Brazil vs Panama (12pm)
July 25
Group H: Colombia vs South Korea (3am)
Group A: New Zealand vs Philippines (6.30am)
Group A: Switzerland vs Norway (9am)
July 26
Group C: Japan vs Costa Rica (6am)
Group C: Spain vs Zambia (8.30am)
Group B: Canada vs Republic of Ireland (1pm)
July 27
Group E: USA vs Netherlands (2am)
Group E: Portugal vs Vietnam (8.30am)
Group B: Australia vs Nigeria (11am)
July 28
Group G: Argentina vs South Africa (1am)
Group D: England vs Denmark (9.30am)
Group D: China vs Haiti (12pm)
July 29
Group G: Sweden vs Italy (8.30am)
Group F: France vs Brazil (11am)
Group F: Panama vs Jamaica (1.30pm)
July 30
Group H: South Korea vs Morocco (5.30am)
Group H: Germany vs Colombia (10.30am)
Group A: Norway vs Philippines (8am)
Group A: Switzerland vs New Zealand (8am)
July 31
Group C: Japan vs Spain (8am)
Group C: Costa Rica vs Zambia (8am)
Group B: Republic of Ireland vs Nigeria (11am)
Group B: Canada vs Australia (11am)
August 1
Group E: Vietnam vs Netherlands (8am)
Group E: Portugal vs USA (8am)
Group D: China vs England (12pm)
Group D: Haiti vs Denmark (12pm)
August 2
Group G: Argentina vs Sweden (8am)
Group G: South Africa vs Italy (8am)
Group F: Panama vs France (11am)
Group F: Jamaica vs Brazil (11am)
August 3
Group H: Morocco vs Colombia (11am)
Group H: South Korea vs Germany (11am)
Round of 16
August 5
Group A winner vs Group C runner-up (5am)
Group C winner vs Group A runner-up (8am)
August 6
Group E winner vs Group G runner-up (3am)
Group G winner vs Group E runner-up (10am)
August 7
Group B winner vs Group D runner-up (11.30am)
Group D winner vs Group B runner-up (8.30am)
August 8
Group H winner vs Group F runner-up (9am)
Group F winner vs Group H runner-up (12pm)
Quarter-finals
August 11
QF1: Group A winner/Group C runner-up vs Group E winner/Group G runner-up (2am)
QF2: Group C winner/Group A runner-up vs Group G winner/Group E runner-up (8.30am)
August 12
QF3: Group B winner/Group D runner-up vs Group F winner/Group H runner-up (8am)
QF4: Group D winner/Group B runner-up vs Group H winner/Group F runner-up (11.30am)
Semi-finals
August 15
SF1: Winner of Quarter Final 1 vs Winner of Quarter Final 2 (8am)
August 16
SF2: Winner of Quarter Final 3 vs Winner of Quarter Final 4 (11am)
Third Place Match
August 19
Loser of Semi-final 1 vs Loser of Semi-final 2 (9am)
Final
August 20
Winner of Semi-final 1 vs Winner of Semi-final 2 (11am)