Another, really important reason why tipsters quote stakes in units is to protect sports bettors from quickly losing their banks. The case here is pretty straightforward. At the end of the day, tipsters are the people who are spending numerous hours building betting models, analyzing events and much more. They know their betting strategy extremely well, so they have the highest chance of building the appropriate money management strategy. Tipsters can accurately predict the longest losing runs and know how to protect their followers from them. So do not be surprised if in occasionally you are risking 4 units instead of 2, there are some strong reasons behind this decision.
Being a successful punter which effectively means that you are beating the bookmakers translates to the following: you are extremely disciplined, have and stick to a certain betting strategy as well as have solid nerves and patience. Through my years of experience, I have seen many people having almost everything in place but not the right psychological approach to losing runs. Clearly, sports betting is very volatile activity and are plenty of ups and downs on the way to profit.
It is extremely hard to deal with losing runs when you are following a tipster, especially if the losing run occurs during the first month of your subscription. It is a simple psychological trick, but it does work and has helped many people.
Imagine you are having a betting bank of £4000 and you have lost £1000 in the first month, surely you will not feel okay simply because it £1000 is a lot of money. Now imagine exactly the same scenario but you lost 25 units out of a 100. Well, how does it feel - I assume slightly different, right?
Last but not least, worth mentioning that quoting stakes in units help us to evaluate the tipsters’ performance. It can give us a clear idea of how good given tipsters is, has this tipster been a good fit for us, what is his turnover compare to ours and many other statistical metrics we can use to identify whether we should keep on following him.